Privacy Policy

Last updated: February 19, 2026

1. Introduction

Welcome to Will it Flow ("Will it Flow," "we," "our," or "us").

Will it Flow is a software application designed to provide rental property cash flow calculations and analytical tools. The application is intended solely as a financial calculator to assist users in evaluating potential real estate investments. It does not provide financial, legal, tax, or investment advice.

This Privacy Policy explains how we collect, use, store, and protect your information when you use the Will it Flow mobile application, website, and related services (collectively, the "Service").

Will it Flow is currently operated as an independent software project and intends to be formally organized as a Wisconsin limited liability company in the future.

By using the Service, you agree to the terms of this Privacy Policy.

2. Information We Collect

We collect the following categories of information:

A. Information You Provide Directly

  • Name
  • Email address
  • Zip code (if provided)
  • Property financial inputs (e.g., rent, expenses, mortgage details, taxes, insurance)
  • Saved investment analyses
  • Subscription selections
  • Account deletion requests

B. Payment Information

All payment transactions are processed securely through Stripe, Inc. We do not store or directly process full payment card information. Stripe may collect:

  • Billing address
  • Payment method details
  • Transaction metadata

Stripe's privacy policy governs payment processing data.

C. Automatically Collected Information

We use analytics tools including:

  • Google Analytics
  • Umami Analytics

These tools may collect:

  • IP address
  • Device type
  • Browser type
  • Operating system
  • Pages visited
  • Usage duration
  • Approximate geographic location (based on IP)
  • Cookies and tracking technologies

3. How We Use Your Information

We use your information to:

  • Provide and maintain the Service
  • Create and manage user accounts
  • Store and retrieve saved analyses
  • Process subscriptions and payments
  • Improve product performance and usability
  • Monitor usage trends
  • Prevent fraud or abuse
  • Comply with legal obligations

We do not sell your personal information.

We do not share your personal data with third parties for marketing purposes.

4. Cookies and Tracking Technologies

Will it Flow uses cookies and similar tracking technologies to:

  • Maintain login sessions
  • Analyze usage patterns
  • Improve user experience
  • Monitor system performance

Users may disable cookies in their browser settings; however, certain features may not function properly.

5. Data Storage and Security

User data is stored using secure third-party infrastructure providers, including:

  • Supabase (database and backend infrastructure)
  • Stripe (payment processing)
  • Google Analytics
  • Umami Analytics

We implement reasonable administrative, technical, and organizational safeguards to protect your data. However, no system can guarantee 100% security.

6. Data Retention

We retain user information for as long as your account remains active.

If you request account deletion:

  • Your account will be permanently deleted
  • All associated saved analyses will be deleted
  • Associated personal information will be removed from active systems

Certain records may be retained as required by law (e.g., financial transaction records).

7. Your Rights

If you are a U.S. resident, you may:

  • Request access to your data
  • Request correction of inaccurate data
  • Request deletion of your account and associated data
  • Request information about how your data is used

Requests may be submitted via email at the address provided in the Contact section below.

8. Children's Privacy

Will it Flow is intended for users 18 years of age or older. We do not knowingly collect personal information from children under 13. If we become aware that personal information has been collected from a child under 13 without verified parental consent, we will delete such information.

9. Advertising (Future Use)

At this time, Will it Flow does not display third-party advertisements. In the future, advertisements may be introduced. If this occurs, this Privacy Policy will be updated to disclose any changes in data collection practices related to advertising.

We will never sell personal user data.

10. United States Only

Will it Flow is intended for users located in the United States. We do not actively market to international users.

11. Important Disclaimer – Calculator Only

Will it Flow is a software-based financial calculator. It:

  • Does not provide financial advice
  • Does not provide investment advice
  • Does not provide legal or tax advice
  • Does not guarantee returns
  • Does not make decisions on behalf of users
  • Does not evaluate suitability of investments

All outputs generated by the application are mathematical projections based solely on user-provided inputs.

Users are solely responsible for:

  • Verifying all assumptions
  • Conducting independent due diligence
  • Consulting licensed financial, legal, or tax professionals
  • Making their own investment decisions

Use of the Service is at your own risk.

12. Limitation of Liability

To the maximum extent permitted by law, Will it Flow shall not be liable for:

  • Investment losses
  • Business losses
  • Lost profits
  • Indirect or consequential damages
  • Decisions made based on calculator outputs

The Service is provided "AS IS" without warranties of any kind.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted with a revised "Last Updated" date. Continued use of the Service constitutes acceptance of the revised policy.

14. Contact Information

For privacy-related questions or requests, contact us at support@willitflow.io.

Business Name: Will it Flow
Location: United States